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Leading Digital Transformation That Matters
Executive surveys show as many as 70 percent of digital transformation efforts fail to achieve their desired impact. In this webinar, join us for an interactive conversation with David Rogers to discuss where digital transformations fail and what it takes to be an impactful leader in the digital age. Rogers is a longtime faculty member at Columbia Business School Executive Education and the author of the global best-seller The Digital Transformation Playbook, published in nine languages.

In this 30-minute webinar, you will learn:

• The six reasons that digital transformations fail
• How a 100-year-old Fortune 50 company is transforming its culture to go digital
• The three traits of effective digital leaders

Mar 8, 2021 11:30 AM in Eastern Time (US and Canada)

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